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Reports are available in print format. Electronic copies can be ordered with a 50% surcharge (standard internal multi-use for 2-8 people). Discounts for multiple copies are available, please contact Simon Carkeek on +44(0)207 375 7181 or simon@eyefortravel.com
The Emerging Online Travel Markets Series (edition 1) - including India, China & Russia reports


Cover
published: 2008
author: EyeforTravel
document size: 0 B
price: From £1595

What you'll have to hand all in one book...

(An individual book for each market)

  • Economic trends & key demographic data
  • Domestic and outbound travel patterns
  • e-commerce and Internet user characteristics
  • A strategic analysis of the different industry sectors (hotel, airline, cruise, rail, car rental, package tours...)
  • Brand new high level data illustrating online and offline distribution
  • Direct vs. indirect online distribution trends and in-depth insight into the role of intermediaries and suppliers
  • Online payment environments
  • Consumer search and buying behaviour
  • Analysis of advertising media and the trends in online travel marketing
  • In-depth case studies
  • A list of useful contacts
  • Tips for going about business in the country
  • Plus much more...


Including stacks of data you can't find anywhere else!

The result is information that will enable you to choose which market suits your product, understand how to capitalise on the travel spend of the residents (domestic and international travel), when you should enter and the most cost effective way to enter it. Or... if you're already committed to a region, the report will enable you to reposition your brand and product for maximum returns for 2008 and beyond.

Understand what the emerging markets buzz is all about!

The reports are intended for various travel industry sectors such as airlines, hotels, travel agents, car rental companies, tour operators, online intermediaries and tourism boards. It provides information necessary to back up distribution and marketing strategies and ultimately reach the consumer in a more informed way. They'll be of interest to both foreign companies looking to invest in the markets and capitalise on the travel spend of the residents (domestic or international travel) as well as local companies looking to understand the markets in which they operate. Analysis is based on historical data from 2002 and forecast to 2012.

Do you want to promote and sell your travel product to the consumers in these large markets?

Take a look at the Table of Contents and List of Figures for each report and realise the level of industry intelligence we've put together for you...

 





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